SEM Category

Mobile device industry changes in 2009

In: SEM, SEO

If you’re new here, you may want to subscribe to my RSS feed or follow me on Twitter. Thanks for visiting!
Mobile device users will be happy to hear that this year they will be served with more relevant ads, they will get more attention from website creators and marketers and general spending made for mobile [...]

Transform your marketing

In: SEM

Watch this amazing video of Seth Godin and understand the future present look of (online and offline) marketing.

Sphere: Related Content

Report Paid Links to Google

In: Google, SEM

If you suspect that a website is buying links just to cheat on Google and to gain high rankings in Google search engine you can report such website to Google through the “Paid Links” form (note that you need to log in to your Webmaster Tools account in order to fill in the form).
We work [...]

What is the difference between SEO and SEM?

In: SEM, SEO

SEO (Search Engine Optimization) is dealing with natural (organic, algorithmic) results in various search engines. Its main goal is to achieve high rankings in search engine result pages (SERP’s) for targeted keyword or key phrases. High positions will bring traffic to the site and possibly turn visitors into customers.
SEO is long process, you can not [...]

Search Marketing Standard

In: SEM, SEO

If you are interested in search engine optimization as well as in search marketing including PPC campaigns you should be also interested in Search Marketing Standard magazine.
“Search Marketing Standard is the leading print publication covering the search marketing industry. Search Marketing Standard is the first and only, quarterly print publication devoted completely to the world [...]

Why your site should have a long tail?

In: SEM, SEO

The idea of The Long Tail was proposed by Chris Anderson in “Wired” magazine in October 2004. He stated that companies with certain business models can make significant profits on selling many niche, non-mainstream products instead of selling large number of popular products. By giving great number of different products to offer, on-line stores, such [...]

What is SEM?

In: SEM

Do you have enough money to pay for advertising on internet? Would you like to gain additional visitors to your site? Would you like to know how to optimize your online advertising campaigns? Well, continue reading…
Search Engine Marketing is a process of advertising on internet through different techniques, such as paid listing, paid inclusion [...]

About this blog

Pawel Szulencki is a SEO (Search Engine Optimization) and Marketing certified specialist who is interested in organic SEO, paid campaigns (PPC) and Social Media Marketing channels. (Read more)

Sponsors