Pawel Szulencki Search Engine Optimization/Marketing blog.
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Google is not going to buy Digg after all. Last week those two companies were very close to making the deal worth $200M, but the negotiations failed somewhere last week.
The exact reason for that is unknown. TechCrunch reports that…
…some issue that came up during technical due diligence was to blame. One source said that the issue was more personality driven, and that Google decided after spending more time with Digg’s top team that there just wasn’t a fit.
This is not the first time Digg was trying to sell itself to other company and not the first time they didn’t succeeded. And i guess it’s not the last time. Maybe Microsoft will step in and try again to buy Digg.
Sphere: Related Content- Tags: acquasition, Digg, Google
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Pawel Szulencki is a SEO (Search Engine Optimization) and Marketing certified specialist who is interested in organic SEO, paid campaigns (PPC) and Social Media Marketing channels. (Read more)
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